Capoosta creates short-form video campaigns, from concept and script to finished videos.
Hits harder, not smarter.
Concept and demo work — not commissioned by a client.
A short video shouldn't require a miniature production company every time you want to make one. Capoosta handles the creative and production process as one system.
"Peel the layers of creation. Get one shot."
Bring the product, the problem, the idea — or just the objective. We figure out the creative direction from there.
We develop the concept, script and visual direction that hold the campaign together.
We turn the concept into finished short-form video using our production workflow, AI generation and post-production where needed.
Paid ad or organic post — the production adapts to where the video needs to work.
The core creative direction behind the campaign.
Short-form writing designed around the concept and platform.
Characters, environments, framing, look and composition.
Generation, iteration and assembly of the finished video.
A creative format that can continue beyond a single post.
We build campaigns around a creative direction rather than treating every short video like a completely separate production.
Capoosta creates short-form campaigns for both advertising and organic social. The creative approach changes depending on what the video needs to accomplish.
Production can stay focused, or we can extend the campaign before and after the video itself.
Find patterns, references, creative territory and promising campaign directions.
Help move finished content into an ongoing publishing workflow.
Copy, posts and lightweight supporting assets around the videos.
Scoped separately depending on the campaign.
You don't need another video generator and another workflow to manage. Capoosta handles the creative and production work for you.
You bring the business problem. We bring the campaign.Generation and API usage is billed separately across every plan, so production costs stay transparent.
Capoosta is built for teams that want a serious short-form campaign without building an entire production workflow in-house.
30 seconds is the current sweet spot, but the exact length can vary depending on the campaign and platform.
Both. The campaign is developed around where the content will run and what it needs to accomplish.
No. You can bring an existing concept, a rough direction, or simply the product and objective.
No. Generation/API usage is billed separately so production costs remain transparent.
Yes. Research and idea discovery can be added when a campaign needs it.
Publishing and automation can be added as part of a broader campaign setup.
Yes. A self-managed option is available for clients who want to operate the workflow themselves.
No. Capoosta develops and produces the creative campaign; media performance depends on many factors outside production itself.
Let's build the campaign around it.